I'm Ali, a UX/UI designer who enjoys creating empathetic experiences for users and impactful solutions for businesses.
Victoria's Secret
At Victoria's Secret, I was on a large UX team of several designers, strategists, researchers, and other UX roles. I've been able to experience the depth of several projects.
Vera Bradley
For much of my time at Vera Bradley, I was the sole UX/UI designer for 4 e-commerce websites. I had the opportunity to wear multiple hats and experience a breadth of work.
Me in front of the Vera Bradley design center.
Sneak peak of the Vera Bradley office.
Me and my "coworker" working from home
Me in the Vera Bradley headquarters entry way.
Penn College Alumni
I received a B.S. in Graphic Design and a Minor in Web Technology from Pennsylvania College of Technology (Penn College), and a minor in Web Technology.
Throughout college, I was committed to leadership. I held positions such as AIGA President, SGA VP of Public Relations, Tutor, Resident Assistant, and Orientation Leader. Excitingly, I also had the honor of speaking at graduation. Helping others grow is a pleasure and something I love to do!
Feel free to check out my Alumni profile.
Ali giving her commencement speech
Ali painting the "rock" as an advertisement for SGA
Ali and fellow orientation leaders
What else makes me happy?
Besides obsessing over UX/UI and graphic design, I enjoy exploring new things, spending time with family/friends, and spoiling my cats (huge pet lover). On rainy days—or during a pandemic—you can find me creating DIY projects around the house and organizing literally anything.
Fun fact: I'm a twin (but we are total opposites)