I'm Ali, a UX/UI designer who enjoys creating empathetic experiences for users and impactful solutions for businesses.
Victoria's Secret
January 2022 - present
In January, I began my role as UX Designer at Victoria's Secret. I'm on a large team of several designers, strategists, researchers, and other UX roles, so I've been able to experience the depth of several projects.
Vera Bradley
June 2020 – January 2022
For much of my time as a User Experience Designer at Vera Bradley, I was the sole UX/UI designer for 4 e-commerce websites. I had the opportunity to wear multiple hats and experience a breadth of work.
Me in front of the Vera Bradley design center.
Sneak peak of the Vera Bradley office.
Me and my "coworker" working from home
Me in the Vera Bradley headquarters entry way.
Penn College Alumni
In May 2020, I received a B.S. in Graphic Design and a Minor in Web Technology from Pennsylvania College of Technology (Penn College), and a minor in Web Technology.
Throughout college, I was committed to leadership. I held positions such as AIGA President, SGA VP of Public Relations, Tutor, Resident Assistant, and Orientation Leader. Excitingly, I also had the honor of speaking at graduation (feel free to check out my Commencement Speech). Helping others grow is a pleasure and something I love to do!
View my Penn College Student Profile.
Ali giving her commencement speech
Ali painting the "rock" as an advertisement for SGA
Ali and fellow orientation leaders
What else makes me happy?
Besides obsessing over UX/UI and graphic design, I enjoy exploring new things, spending time with family/friends, and spoiling my cats (huge pet lover). On rainy days—or during a pandemic—you can find me creating DIY projects around the house and organizing literally anything.
Fun fact: I'm a twin (but we are total opposites)