UX Designer | Victoria's Secret
January 2022 – present

User Experience Designer II | Vera Bradley
August 2021 – January 2022
As the sole UX Designer since early 2021, my primary responsibility was to lead UX, UI, IxD, and Research initiatives across 4 e-commerce websites including
• Collaborate with Product Managers, Developers, and Stakeholders while ensuring business needs and expectations are met
• Advocate for the user and evangelize UX practices cross-functionally
• Own and lead usability testing activities including test creation, analysis, and presentation of results
• Create user-centric design solutions including high-level user flows, low-fidelity wireframes, and high-fidelity prototypes
• Maintain UX-related documentation
Key Achievements: Contributed to 2 Full Site Re-platforms, launched 2 international sites, implemented our order status lookup tool that contributed to an 83% decrease in order status lookup calls to customer service

User Interaction Designer | Vera Bradley
June 2020 – August 2021
In this role, I created user-centric design solutions including high-level user flows, low-fidelity wireframes, and high-fidelity prototypes for 2+ products. My tasks included areas of UX, UI, and IxD.
• Contributed to a full e-commerce replatform through extensive user acceptance testing and quality assurance
• Established a design system that led to a decrease in the turn-around time for UX design tasks
• Designed our on-site search experience enhancement which led to 33% increase in customer satisfaction scores

President and Founder | AIGA Penn College
August 2019 – May 2020
Established a connection with the Student Activities Office, wrote the constitution and bylaws, established and led group meetings, actively promoted AIGA, collaboratively organized effective events
Key Achievements: led our virtual skill share program which was awarded "New Program of The Year" in 2020

Design Intern | PWCampbell
Summer 2019
Collaborated with the design team to develop design solutions for various problems, carefully followed brand guidelines, created cohesive environmental graphic designs to be used on several mediums

Vice President of Public Relations | Penn College SGA
August 2017 – May 2019
Designed promotional items, maintained SGA social media accounts, chaired the SGA Advertising Committee, acted as the liaison to the Associate VP of PR&M, represented SGA in the Elections and Communications Governance Committee
Key Achievements: hosted the Silent Auction benefiting the Student Leader Legacy Scholarship, in 2018 we exceeded our goal and raised the highest amount of money in the event’s nine-year history
Education & Certifications
UX Certificate | Nielsen Norman Group (NN/g)
December 2021

Human-Computer Interaction (HCI) Course Certificate | Interaction Design Foundation (IxDF)
September 2021

Professional Scrum Master (PSM) I |
May 2021

Certified E-Commerce UX Professional | Baymard Institute
December 2020

B.S. in Graphic Design, Minor in Web Technology | Pennsylvania College of Technology
 May 2020
4.0 GPA | summa cum laude
UI/UX Design
User Research
Brand Identity
Adobe XD
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Microsoft Office
Soft Skills
UX/UI Merit and Honorable Mention: Noted
Flux, AIGA Blue Ridge • 2021
Poster Merit: Graphic Design Exhibition Poster
Flux, AIGA Blue Ridge • 2021
Commencement Speaker
Penn College • 2020
President’s Award
Penn College • 2020
Penn College Award
Penn College • 2020
New Program of The Year: AIGA Virtual Skillshare
Penn College • 2020 (Collaborative)
Social Impact Design Merit: STEM Web Ads
Flux, AIGA Blue Ridge • 2020
Student Leader Legacy Scholarship
Penn College • 2016
AWEsome Woman Exemplar
Penn College • 2016